Koreans love their characters and mascots. Every business (and government institution) regardless of size will have a cartoon mascot that they can stick on their building. While most businesses tend to create a character of their own (usually some personified version of what they are selling), some simply take an existing character and make it their own.
Each and everyday (aside from Saturday and Sunday), I pass a cement factory, I have dubbed the 둘리 (Dooly) factory.
For those of you unfamiliar with Dooly, he is the star of a Korean cartoon. Here in Korea, he is probably the best known of all the homegrown animated characters. And apparently he is supporter of cement mixing factories. For those of you looking for more info on Dooly, check his homepage.
The thing that strikes me the most oddly about this, is the fact that it’s a factory! Why does a factory need cartoon characters on the outside? I can understand a 갈비집 (kalbi house) having a picture of a pig on the outside. They’re selling pork, a pig makes sense. This factory does not manufacture little cartoon dinosaurs, so why the character? So 유진 (Eugene) cement, I’ve cooked up a new logo for you. Feel free to use it.
Like I said, if you need to have a cartoon logo on you factory, feel free to loot this owners of the “Dooly” factory. At least it closer to what you are dealing in.
