A 1960s makeup commerical from Korea. The makeup brand happens to be Japanese, which surprises me. Not because it is Japanese, but because of how clear the commercial makes it that this product is Japanese. In the 1960s a scant 20 years or so since the end of Japanese occupation the people responsible for this commercial thought that the product’s Japanese-ness would be a strong selling point. Watch the commercial and count how many times you hear 일본 or see the Chinese characters 日本.
May 18, 2006
1960s Make-up Commercial
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doesn’t really surprise me…people who could afford expensive cosmetics back in the 60’s were mostly pro-japanese…yangban didn’t suffer as hard as the common people and many of them were collaborateurs…and even though hated by most people, japan was always an idol to look up to because of its modernity and economical strength…
Comment by Jan — June 4, 2006 @ 7:26 am